Coffee & Conversions | SEO, Pinterest & Organic Marketing Strategies to Grow Outside of Social Media
Welcome to Coffee & Conversions.
I’m Julie Wenzlick—millennial mom, corporate professional, and founder of P&W Designs, where I help women small business owners turn side hustles into sustainable, profitable businesses through strategic branding, web design, and SEO.
This podcast is about what actually works.
We talk organic marketing strategies that help you get found online.
Websites that do more than look good—they convert.
SEO, Pinterest, and systems that support growth without burning you out.
No hustle-for-hustle’s sake.
No tech-bro jargon.
No pretending you need to do more to be enough.
But this isn’t just about business.
It’s about building something that fits real life—while raising kids, working full-time, managing energy, and still wanting your work to matter. I share the strategies, systems, and honest lessons that make business feel doable and growth feel grounded.
If you want clear marketing strategy, a better understanding of SEO, and a brand that actually supports your goals, you’re in the right place.
So grab your coffee, settle in, and let’s talk strategy, clarity, and conversions—without the chaos.
Connect with Julie:
https://www.bypwdesigns.com/
https://www.instagram.com/julie.pwdesigns
Welcome to Coffee & Conversions.
I’m Julie Wenzlick—millennial mom, corporate professional, and founder of P&W Designs, where I help women small business owners turn side hustles into sustainable, profitable businesses through strategic branding, web design, and SEO.
This podcast is about what actually works.
We talk organic marketing strategies that help you get found online.
Websites that do more than look good—they convert.
SEO, Pinterest, and systems that support growth without burning you out.
No hustle-for-hustle’s sake.
No tech-bro jargon.
No pretending you need to do more to be enough.
But this isn’t just about business.
It’s about building something that fits real life—while raising kids, working full-time, managing energy, and still wanting your work to matter. I share the strategies, systems, and honest lessons that make business feel doable and growth feel grounded.
If you want clear marketing strategy, a better understanding of SEO, and a brand that actually supports your goals, you’re in the right place.
So grab your coffee, settle in, and let’s talk strategy, clarity, and conversions—without the chaos.
Connect with Julie:
https://www.bypwdesigns.com/
Episodes

Wednesday Oct 18, 2023
Wednesday Oct 18, 2023
In this Being Better Everyday podcast episode, host Julie Wenzlick shares the importance of conducting a weekly Sunday reset to set yourself up for success and ensure a productive week. With all that you have on your plate being a working mom doing these things can be the cornerstone to having a solid foundation of peace before starting your work week.
Julie shares five key things that she includes in her Sunday reset routine: meal planning and prepping, communication and planning with your partner, scheduling time for self-care activities, intentional movement, and making time to take care of your home to reset your space. There are a lot of benefits to this Sunday reset including saving time & money, reducing overwhelm, and improving mental health.
Try these habits out and let Julie know how it impacts your week!
Message LAUNCH on Instagram to be Notified on the 2024 Better Everyday Planner Launch
Referenced Resources:
Corresponding Blog Post
2 \\ Better Everyday 5 on Apple
2 \\ Better Everyday 5 on Spotify
Watch on Youtube
www.bypwdesigns.com
Julie on Instagram
Episode Outline:
Meal Planning and Meal Prepping [00:01:13]
Time Blocking and Schedule Planning [00:09:06]
Announcement: Launch of 2024 Planner Line [00:08:05]
Scheduling Time for Yourself [00:09:55]
Importance of Movement [00:10:59]
Resetting Your Home [00:13:50]

Wednesday Oct 11, 2023
Wednesday Oct 11, 2023
In this episode of the Being Better Everyday podcast, host Julie Wenzlick brings her husband, Matt onto the show to talk about 10 lessons they have learned in their 10 years of marriage. This audio is from an on the go conversation on their anniversary trip in the car driving through California. Julie and Matt want this episode to help you in being better everyday in your marriage and be intentional about growing together in life even as parents, professionals, business owners, and opposites.
Referenced Resources:
Subscribe on Youtube
Follow Julie on Instagram
www.bypwdesigns.com
Episode Outline:
History of Our Relationship [00:01:06]
Lessons Learned from Wedding Investments [00:04:33]
Making Intentional Time Together [00:08:50]
Growth and Change [00:11:09]
Differences in Beliefs [00:12:44]
Communication and Mediation [00:16:54]
Pace of Our Life [00:22:11]
Marriage Dynamics with Conventional and Unconventional Jobs [00:26:54]

Wednesday Oct 04, 2023
Wednesday Oct 04, 2023
In this podcast episode, Julie Wenzlick, host of the Being Better Everyday podcast, shares her experiences as a mom and reflects on the past month. She shares her reflection of September and current obsessions making this episode a fun behind the scenes look at the life of a corporate professional, working mom, and small business entrepreneur.
Questions to Reflect on Each Month:
How are my family relationships?
What brought me joy?
How did I grow?
How did my business do?
What was hard? What can you do to support that hard?
What am I loving/obsessed with?
DM Julie LAUNCH on Instagram for the Information for the 2024 Planners
Referenced Resources:
Watch on Youtube
Follow Julie on Instagram
www.bypwdesigns.com
Follow dadchats & momchats
Pucking Wild
Kristin Ess - Curl Cream
Peach & Glowy Veil Mist
Courage Clay
Episode Outline:
Toddler Tales [00:01:08]
Marriage and Trips [00:06:13]
How Did I Grow Personally this Month? [00:10:20]
Working with a Functional Medicine Doctor [00:11:38]
How Did My Business Do? [00:13:41]
The Launch of the Better Everyday To-Do Planner Pad [00:21:58]

Wednesday Sep 27, 2023
Wednesday Sep 27, 2023
In this Being Better Everyday podcast episode, Julie Wenzlick and Lauren discuss the challenges of setting boundaries and managing work-life balance in corporate America. They share personal experiences and strategies for managing calendars, prioritizing self-care, and maintaining boundaries in their careers. Julie emphasizes the need for boundaries to stay grounded and present in life, while Lauren shares her strategies for managing her calendar and prioritizing non-negotiable appointments.
They also discuss the importance of self-care, finding a career path that allows for autonomy, and advocating for oneself. They highlight the need to disconnect from work during vacations and communicate boundaries to colleagues and clients. Overall, they emphasize the importance of prioritizing personal time and mental health in the corporate world.
Message Julie LAUNCH on Instagram for the 2024 Dated Planner Launch
Referenced Resources:
Watch on YouTube
Follow Julie on Instagram
www.bypwdesigns.com
Episode Outline:
Setting Boundaries in Corporate America [00:00:51]
Managing Calendars and Workflows [00:05:41]
Managing Workload and Taking Breaks [00:09:47]
Setting Boundaries with Workload [00:10:37]
Personal Boundaries and Communication [00:11:45]
Setting Boundaries and Autonomy [00:19:20]
Sharing Personal Challenges with Leaders [00:21:21]
Saying No and Prioritizing [00:23:09]
Advocating for Self [00:28:44]
Setting Boundaries with Communication [00:30:46]
Boundaries with Vacations [00:35:44]
Setting Boundaries and Disconnecting [00:38:50]
Finding Relaxation and Shutting the Brain [00:39:40]
Personal Boundaries and Mental Health [00:42:40]

Wednesday Sep 20, 2023
5 \\ Time Management: How to Organize Your Week & Plan Your Schedule Using Time Blocking
Wednesday Sep 20, 2023
Wednesday Sep 20, 2023
Time blocking and planning ahead are tools, not chains.
In this Being Better Everyday podcast episode, Julie Wenzlick dives into the concept of time blocking and how it can totally benefit you regardless of your season of life. She breaks it down for us, explaining how time blocking is all about visualizing your week or day to make sure you're focusing on what's most important.
Julie shares her own time blocking routine as a corporate working mom with a side hustle. She stresses the importance of scheduling those life admin tasks and finding that sweet spot between work, family, and personal life.
So, if you're looking for a flexible tool to bring some structure, organization, and peace of mind into your life, time blocking will be beneficial to start implementing right away!
Referenced Resources:
Time Blocking Guide
Accessories referenced
Julie on Instagram
Subscribe and Watch on Youtube
www.pwplanners.com
Episode Outline:
Time Blocking Benefits [00:01:06]
Time Blocking for Busy Professionals and Business Owners [00:02:58]
Time Blocking and Scheduling [00:10:06]
Time Blocking with Variable Schedule [00:11:59]

Wednesday Sep 13, 2023
4 \\ 5 Systems for Your Home, Family, Finances, Work & Wellness to be Better Everyday
Wednesday Sep 13, 2023
Wednesday Sep 13, 2023
In this podcast episode, Julie Wenzlick, host of the Being Better Everyday Podcast and founder of PW Designs, discusses the importance of systems for working moms.
She emphasizes the need for nimble systems that can adapt to daily life challenges. Julie defines routines, habits, and systems, explaining that systems provide organization and structure to support habits and routines. She believes that systems are essential for creating a peaceful and productive life, helping manage chaos and prioritize rest. Julie discusses systems in the home, finances, work/business, and wellness while sharing personal examples and recommendations.
Homework: She encourages you to audit your own systems and create intentional routines for an organized and productive life.
Referenced Resources:
Watch Here on YouTube
www.bypwdesigns.com
Julie on Instagram
Episode Outline:
Why systems matter [00:03:08] Exploration of the benefits of implementing systems, including increased productivity, time management, and the ability to prioritize what is important.
Systems in the home [00:05:11] Discussion on the importance of organizing and maintaining a well-structured home, including examples of systems such as daily tidy 15, organization bins, and cleaning routines.
Drop Zone Dilemma [00:09:07] Designating "plop zones" for mail and school papers, creating routines and systems for organization.
Financial Systems [00:11:00] Implementing financial systems, budgeting, monthly finance talks, and automatic savings and investing.
Tackle Your Inbox [00:14:07] Managing email with folders and a zero inbox policy, prioritizing daily focus three, and efficient content management systems.
Health and Fitness Systems [00:18:22] Discussion on the importance of systems in health and fitness, including habits, routines, and planning workouts and meals.
Implementing Systems for Personal Habits [00:19:27] Examples of implementing systems for personal habits, such as taking medication and vitamins, and planning out workouts and meal planning.
Family Systems [00:22:01] Exploration of family systems, including date nights, scheduling with babysitters, and managing school schedules and chores.

Wednesday Sep 06, 2023
Wednesday Sep 06, 2023
In this podcast episode, Julie Wenzlick, host of the Being Better Everyday podcast, discusses the importance of building a planner that suits your specific needs and lifestyle. She has been creating custom planners for herself and clients and today she introduces her custom planner service, which allows you to tailor your planner to your unique needs.
She also addresses the issue of not having enough time to use a planner effectively and suggests strategies such as spending an hour to create a rough plan for the week and taking just ten minutes each day to confirm tasks. Julie emphasizes the value of brain dumping and categorizing tasks to avoid feeling overwhelmed. She also provides little hacks like using disc planners and friction-free erasable pens. In this episode, Julie identifies five issues that can affect planner consistency and encourages listeners to customize their planners, simplify routines, and make time for planning.
Are you interested in a custom planner? Click here!
Referenced Resources:
Julie on Instagram
Watch this episode on YouTube
Website
Episode Outline:
Reasons Your Planner Might Not Be Working [00:01:24] Discussion on why planners may not be effective and how to fix common issues.
Customizing Your Planner [00:03:12] Importance of tailoring your planner to your specific needs and preferences.
Brain Dumping for Productivity [00:07:21] The benefits of brain dumping and organizing tasks into categories for better time management.
The Brain Dump and Categorization [00:10:23] Julie discusses the importance of categorizing tasks and using brain dump lists to avoid feeling overwhelmed.
Scheduling Time to Plan [00:13:24] Julie emphasizes the need to schedule time for planning and creating intentions, and shares her own preferred time for planning.

Wednesday Sep 06, 2023
Wednesday Sep 06, 2023
In this podcast episode, Julie Wenzlick host of the Being Better Everyday Podcast introduces the Better Everyday 5, a set of daily habits designed to reduce overwhelm and eliminate burnout. She discusses the importance of intentional movement, tidying up, prioritizing self-care, expressing gratitude, and focusing on three key tasks each day. Julie shares her personal experience as a working mom and entrepreneur with you while giving practical tips for incorporating these habits into daily routines.
Better Everyday 5
Movement 30
Tidy 15
Thankful 24
One Thing for You
Daily Big 3 Priorities
Referenced Resources:
Snag Your Freebie
Julie on Instagram
Youtube Channel
Julie’s Website
Better Everyday 5 Planner Pad
Episode Outline:
Movement 30 [00:02:05]
Tidy 15 [00:04:32]
One Thing for You [00:05:28]
The Daily Big Three [00:09:50]
Figuring out your priorities [00:10:58]
The better everyday five tasks [00:11:51]

Tuesday Aug 08, 2023
Tuesday Aug 08, 2023
In this podcast episode, Julie Wenzlick, the host of the Being Better Everyday podcast, opens up about her personal journey and the challenges she faced. She talks about her high school years, college experience, and achieving major life goals by the age of 30. However, she found herself feeling unfulfilled and embarked on a period of self-reflection.
Julie shares her postpartum experience, juggling parenting responsibilities with her husband's business. She also discusses the creation of her own business, PW Designs, and the personal growth she experienced in 2021 and 2022.
Welcome to the Being Better Everyday podcast. This episode is to introduce you to Julie, we hope you enjoyed making sure to follow for more episodes on time management, intentional productivity. Corporate mom life, design, branding, and more!
Referenced Resources:
Julie on Instagram
Youtube Channel
Julie’s Website & Blog
Living in Sync with your cycle Podcast
Human Design Expert Lauren Francois
Episode Outline:
*The Journey to Being Better [00:01:01]*
*Postpartum Anxiety and Challenges [00:05:39]*
*Building a Business During a Pandemic [00:08:36]*
*The frustration that led to starting the business [00:11:46]*
*Personal growth and transformation [00:12:46]*
*Learning to love oneself and body image [00:14:59]*

Tuesday Aug 08, 2023
Being Better Everyday: How Can You Live a More Intentional and Fulfilling Life?
Tuesday Aug 08, 2023
Tuesday Aug 08, 2023
Being Better Everyday podcast host Julie Wenzlick introduces herself and the purpose of the podcast.
She shares her personal journey of growth and offers habits, routines, and systems to help listeners live a more intentional and fulfilling life.
P&W Designs
Instagram
YouTube

Being Better Everyday






