Coffee & Conversions | SEO, Pinterest & Organic Marketing Strategies to Grow Outside of Social Media

It’s been a while, so let’s hit reset for a second.
In this episode, I’m reintroducing myself and sharing the real, messy, beautiful story behind P&W Designs — how a custom planner side hustle turned into a full-blown business helping women show up and get found online.
We’ll talk about the pivots, the anxiety, the motherhood moments, and the constant pull to be better... not perfect, just better.
If you’re juggling a 9-5 and a big dream, navigating burnout, or building something that feels more aligned with who you are — this one's for you.
Let’s get into it.
 
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Let’s talk about what actually works when you don’t have a team. In this episode of the Being Better Everyday podcast, I’m breaking down the only organic marketing strategy solopreneurs need in 2025. No fluff. No content overwhelm. Just a clear system that fits into your already-full schedule. If you’re juggling a full-time job, client work, and life outside the screen—this one’s for you. We’ll dig into SEO, Pinterest, podcasting, and how to repurpose like a pro so your content keeps working even when you’re offline.
Read the Blog/Show Notes: https://www.bypwdesigns.com/blog/organic-marketing-for-the-solopreneur
P&W Designs: 
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Step into a world of pure joy as Julie sits down with her adorable daughter, Dani, for a heartwarming mother-daughter chat for her 6th birthday. From her love for Pikachu to the magic of Fruity Pebbles donuts, Dani shares her favorite things, big dreams, and the simple moments that bring her happiness. This sweet and lighthearted episode is a reminder to slow down, savor life’s little joys, and see the world through the wonder of a six-year-old. Whether you're a parent, a Pokemon fan, or just in need of a feel-good listen, this episode will leave you smiling!
Head back to Ep 32 for her 5th birthday!
Back to our regularly scheduled programming next episode! 
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Tired of keeping up with the never-ending social media content treadmill? What if I told you there’s a better way to get consistent traffic without posting daily? In this episode of Being Better Every Day, I’m breaking down why Pinterest is NOT social media—it’s a search engine—and how you can leverage Pinterest SEO to drive long-term traffic to your website.
I’ll walk you through:
How Pinterest works as a search engine
The best Pinterest keyword research strategies
My batch-working method to stay consistent without spending hours on Pinterest
If you’re ready to simplify your marketing, get found online, and stop relying on social media for traffic, this episode is for you!
Show Notes: https://www.bypwdesigns.com/blog/pinterest-keyword-research
 
P&W Designs: 
FREE - Your Ultimate Pinterest Marketing Guide 
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Pinterest isn’t just for recipes and DIY projects—it’s a powerful search engine that can drive real traffic to your business. But if your profile isn’t set up the right way, you’re missing out on potential clients.
In this episode, I’m walking you through the key steps to optimize your Pinterest business profile so you can get found, attract the right audience, and make Pinterest work for you. From setting up your account to crafting keyword-rich board descriptions, this is your go-to guide for making your profile as strategic as your content.
Tune in and start using Pinterest with purpose!
 
Show Notes: https://www.bypwdesigns.com/blog/pinterest-profile-best-practices
 
P&W Designs: 
Your Ultimate Pinterest Marketing Guide 
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Is Pinterest right for your business? Let’s find out.
In this episode of Being Better Everyday, I’m diving into Pinterest as a marketing tool and breaking down whether it’s the right fit for your business. If you’ve ever wondered whether you should be using Pinterest (or if you’re using it right), this episode is for you.
We’ll talk about:✔️ Who’s actually on Pinterest (hint: it’s packed with Gen Z to Gen X women!)✔️ The type of content that thrives on the platform✔️ What you need to know about audience behavior, SEO, and strategy✔️ How to make Pinterest work for your business—without wasting time
If you’re a business owner looking for a sustainable way to drive traffic and grow, let’s see if Pinterest is your missing piece! 🎧
Show Notes: https://www.bypwdesigns.com/blog/is-pinterest-right-for-me
 
P&W Designs: 
Your Ultimate Pinterest Marketing Guide 
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Today, we’re diving into why Pinterest deserves a spot in your business strategy. Spoiler: it’s way more than just pretty boards. I’m breaking down 10 reasons why Pinterest isn’t just another social media platform—it’s a powerhouse search engine with 450 million active users ready to take action.
From driving serious website traffic to building your email list on autopilot, I’m sharing why showing up on Pinterest can make a lasting impact on your business. Whether you’re a solopreneur or a small business owner, this episode is helps you understand why Pinterest might be right for your business. 
Pop in your earbuds, hit play, and let’s talk Pinterest!
Show Notes: https://www.bypwdesigns.com/blog/why-care-about-pinterest
 
P&W Designs: 
Your Ultimate Pinterest Marketing Guide 
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In this episode of the Being Better Everyday podcast, I’m joined by Eden from Maven Made Copy to talk all things SEO and blog writing. Eden shares her journey from virtual assistant to SEO expert and spills all the secrets about how creative business owners can boost their website’s visibility with intentional blog strategies and backlinks.
We’re diving into why high-quality backlinks matter, what to avoid when it comes to link-building (spoiler: buying links isn’t it), and how to build genuine partnerships that strengthen your site’s credibility. Eden also shares practical tips on guest posting, outreach, and creating a diverse backlink profile that works.
If you’re ready to grow your online presence, drive more traffic, and turn your blog into a powerful tool for your business, this episode is packed with actionable tips to help you get there. Whether you’re just starting out or want to sharpen your SEO skills, this conversation will leave you feeling inspired and ready to take your next steps.
Show Notes: www.bypwdesigns.com/blog/growing-with-backlinks
Maven Made Copy:
Instagram: www.instagram.com/mavenmadecopy
Website: Strategic Blog Writing & SEO Services for Service Providers
Freebie: Master List of Affiliate Programs for Entrepreneurs
 
P&W Designs: 
SEO Best Practices Checklist
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Welcome to the Being Better Everyday podcast! I’m Julie Wenzlick, and together we’ll explore what it takes to confidently launch your business from the ground up. In this episode, I’m breaking down the essentials of branding, web design, and SEO, with a step-by-step approach designed for small business owners just starting out.
We’ll chat about creating a cohesive brand identity that sets the foundation for your business. I’ll answer some common questions about why starting with strong branding is so important—and how it can instantly boost your credibility and help you attract your dream clients.
You’ll also hear my take on semi-custom web design with platforms like Wix and Squarespace, all optimized for SEO to set you up for success. Plus, I’ll share why having a content strategy in place is key to keeping your business growing long after launch.
This episode is packed with practical tips and a few personal stories to guide you as you create routines and habits that work for your life—and your goals. So grab your coffee or pop in your earbuds for a walk, and let’s dive into how you can put the “you” back in your every day while building something incredible.
Show notes: What do I do first when starting a Business?
P&W Designs: 
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In this episode of the Being Better Everyday podcast, we’re diving into fresh starts and setting intentional priorities for the year ahead. I’m sharing my journey as a millennial mom and business owner, balancing family life, a full-time job, and running my business—all while working on personal growth and better habits.
We’ll reflect on wins, refocus on what really matters (hello, family, health, and business!), and chat about simple routines that make life less chaotic. Plus, I’ll sprinkle in some tips to help you live more intentionally and feel balanced (or at least close enough 😉).
Grab a coffee, get comfy, and let’s make this year one to remember. Check out the show notes for extra resources, and come hang with me on social—let’s keep the convo going!
Blog post - https://www.bypwdesigns.com/blog/new-year-reflection-questions
 
P&W Designs: 
GET YOUR Business Planning Workbook 
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